insurance

UNSUNG HERO – SELLING LIFE INSURANCE THE THAI WAY

UNSUNG HERO – SELLING LIFE INSURANCE THE THAI WAY

How do you sell snake oil? To the majority of the population, life insurance falls into such a category, and selling it is no easy job. The majority of Australian life insurance TVC’s are pretty basic, most consisting of a consumer being enlightened over the phone about how cheap coverage is. It’s pretty dry, and not to mention lazy, resulting in just another commercial added to the pile to ignore. This one, isn’t that.